Big toys. Cyber sport as a driver of innovation

SCALA HALL, October 16, 15:45 — 16:45

The e-sports have developed overnight from hobby into professionals sports attracting huge young audience and leading international brands. The revenue from e-sports has grown eightfold in the last four years, and further threefold increase is expected in the next five years.
Taken together, those trends predetermine the qualitative changes in future contents and means of its consumption. The changes are expected in education, entertainment, and production. We can say that the whole way of life will change. The discussions with experts will help us to understand to what extent it will change and how.